🇦🇪 United Arab Emirates
SEO, PPC and AI-search marketing for firms in the UAE
The UAE is one of the fastest-growing advertising markets in the world, and business is largely conducted in English alongside Arabic. Regulation is split between onshore authorities and free zones such as DIFC and ADGM, so marketing has to reflect exactly where and how a firm is licensed.
Industries we serve in the UAE
Local terminology, regulators and directories for each sector.
- Marketing for law firmsBilingual English/Arabic content and clear onshore vs. free-zone positioning help both buyers and AI assistants place your firm correctly.
- Marketing for accounting firmsUAE Corporate Tax (9% above AED 375,000, for financial years from June 2023) created sustained demand for registration, filing and advisory services.
- Marketing for financial advisersExpat wealth, cross-border pensions and family-office services are distinctive search themes in the UAE.
- Marketing for IT services and cybersecurity firmsFree-zone tech companies and government-related entities buy differently; pages should address each separately.
- Marketing for dental clinicsAd approval timelines need to be built into campaign plans, so evergreen SEO content is especially valuable.
- Marketing for aesthetic clinicsDubai and Abu Dhabi are major aesthetics markets; English and Arabic landing pages widen reach.
- Marketing for home-service companiesAC maintenance demand peaks ahead of summer; campaigns should scale up from spring.
Marketing rules to know in the UAE
- The UAE Personal Data Protection Law (Federal Decree-Law 45 of 2021) applies onshore; DIFC and ADGM have their own data protection laws.
- The UAE Media Council sets advertising standards and licensing for advertisers and influencers.
- Marketing SMS is regulated by the TDRA, including opt-in and sending-time rules.
Services
- SEOTechnical, on-page and content-led SEO for law firms, accountants, financial advisors and B2B brands across the US, UK, Canada, Australia and the UAE.
- PPCGoogle Ads, Microsoft Ads and paid social management built around cost per qualified lead, for law firms, accountants, financial advisors and B2B companies.
- Email MarketingLifecycle email, nurture sequences and newsletters that turn enquiries and past clients into revenue, with consent and deliverability handled properly.
- AEO / GEOAnswer Engine and Generative Engine Optimisation so AI assistants like ChatGPT, Gemini, Perplexity and Google AI Overviews mention and cite your firm.
- Web DevelopmentFast, accessible, SEO-ready websites built on Next.js and modern CMSs, designed to turn visitors into enquiries.
- SaaS DevelopmentCustom SaaS platforms, MVPs and internal tools, from validation to scale, built by a team that also knows how to market them.
- AutomationWorkflow and AI automation for intake, onboarding, follow-up and reporting, so your team spends time on clients, not admin.
Frequently asked questions
Do you work with firms across the UAE?
Yes. We work remotely with clients throughout the UAE and plan campaigns around local search behaviour, regulations and directories.
Which industries do you focus on in the UAE?
law firms, accounting firms, financial advisers, IT services and cybersecurity firms, dental clinics, aesthetic clinics, home-service companies: high-value, often regulated sectors where specialist knowledge pays off.
Which marketing rules apply in the UAE?
The UAE Personal Data Protection Law (Federal Decree-Law 45 of 2021) applies onshore; DIFC and ADGM have their own data protection laws. The UAE Media Council sets advertising standards and licensing for advertisers and influencers. Marketing SMS is regulated by the TDRA, including opt-in and sending-time rules.
Grow your firm in the UAE
Tell us about your firm, your markets and your goals, and we’ll come back with a clear plan and next steps.
Get a proposal