๐Ÿ‡ฆ๐Ÿ‡บ Australia ยท Financial Advisors

PPC for financial advisers in Australia

Financial-services ads face extra platform checks in several markets, and conversion cycles are long. Accounts need verification, tight targeting and patient measurement. Adviser Ratings reviews and the public advisers register are trust signals Australians check before booking.

What PPC for financial advisers involves

  • Advertiser verification and certification support where platforms require it
  • Campaigns built around high-intent life events and niches
  • Lead forms that qualify on assets, location and need
  • Offline conversion imports from your CRM to optimise for meetings, not form fills
  • LinkedIn campaigns for business-owner and executive audiences

Built for the rules in Australia

Relevant bodies: ASIC, Australian Financial Services Licence (AFSL) holders, ASIC RG 234 (advertising financial products and advice).

  • Advisers must be on ASICโ€™s Financial Advisers Register, and advertising must follow RG 234 guidance on clear, balanced claims.

How we work

  1. 01

    Account audit

    Search terms, match types, negatives, tracking and wasted spend. We show you exactly where budget is going on searches that never become clients.

  2. 02

    Tracking first

    GA4, offline conversion imports and call tracking so bidding optimises for leads that become clients.

  3. 03

    Campaign build

    Tightly themed campaigns by service and location, with ad copy that meets advertising rules in your profession and market.

  4. 04

    Landing pages

    Fast, focused pages for each campaign theme, A/B tested.

  5. 05

    Weekly optimisation

    Bids, budgets, negatives and creative reviewed weekly; monthly reporting on cost per lead and lead quality.

Frequently asked questions

Why was our financial ad disapproved?

Common causes are missing advertiser verification, restricted claims or landing pages without required disclosures. We audit all three before relaunching.

What budget do I need?

It depends on your marketโ€™s click costs. Legal and financial clicks are among the most expensive on Google, so we model a starting budget from your target cost per lead before launch.

Can you take over an existing account?

Yes. We audit it first and keep the history intact. Rebuilding from scratch throws away useful conversion data.

PPC for financial advisers: get a proposal

Tell us about your firm, your markets and your goals, and weโ€™ll come back with a clear plan and next steps.

Get a proposal